About
Gaëtan Veno Joachim
AI Solutions Director · Creative Director · Creative Technologist
I help businesses put generative AI and automation to work in marketing, content and growth, backed by 20+ years of finished, market-ready work: broadcast design, 3D and character animation, brand identity, AI-generated campaigns, and revenue-driving digital marketing systems.
Winner of a PromaxBDA Gold (North America) for the total design package of Mini TFO. I’m hands-on in production and fluent in strategy, so concept, build and launch stay in one pair of hands.
Right now I’m pairing generative AI and context prompting with traditional craft to deliver campaigns faster, and helping build PRIVV, a hospitality and entertainment growth practice that has produced 50+ events across Ottawa, Montréal and Toronto.
20+ years
Broadcast, 3D, brand and digital production
PromaxBDA Gold
North America, Mini TFO total design package
50+ events
Produced with PRIVV across Ottawa, Montréal and Toronto
Experience
Marketing Project Developer, PRIVV
2024 to present · Ottawa, ON
- Helped build the PRIVV 360 ecosystem, which aligns venues, talent, brand partners, programming and turnkey operations to turn underused spaces into 365-day revenue engines.
- Part of the team that produced and hosted 50+ events across Ottawa, Montréal and Toronto with 15+ venue, sponsor and collective partners.
- Contributed to activations for JD Sports, Amazon Music and Art Basel Miami, and ran a multi-night Caribana weekend takeover in Toronto.
- Created brand, creative and content for the group: identity, campaign video, social strategy, case-study materials and investor presentation kit.
Brand & Creative Lead, Skate & Play + Exit Lounge
2023 to present · Ottawa, ON
- Designed full brand packages for Exit Lounge and Skate & Play, covering identity, on-site design, business operations design, promo and ad creative, photo and video, and social media.
Digital Strategist (Freelance Consulting), Inc Agency
2004 to 2022 · Toronto, ON
- Developed digital strategies and managed new brand projects from concept to launch.
- Created CG title sequences and commercial work, and analyzed brand strategies for optimization.
- Directed the full creative package for Sony Music artist Sofia Camara: brand identity, photo and video production, promotional content and ads, and social media design and management that built community and lifted engagement.
Multidisciplinary Artist, Groupe Média TFO
2011 to 2022 · Toronto, ON
- Created brand identity for television broadcast: video templates, motion graphics and daily programming graphics.
- Developed ideas, storyboards, character designs and 3D animation for mini TV series, including Minivers.
- Used Unreal Engine for real-time VFX and explored VR/AR experiences.
- Led the Mini TFO total design package (PromaxBDA Gold).
Earlier roles
- Web Designer & Motion Designer, Olive Media (2010 to 2011): planned and designed web projects and animated rich-media advertising.
- Brand Account Manager & Designer, Industry Images (2008 to 2010): managed brand accounts for Labatt, Diageo, Brown-Forman and Sleeman, from packaging and advertising concepts to print production, displays and signage.
- 3D Generalist, Artech Studio (2004 to 2008, Ottawa, ON): built 3D game assets and environments; handled character modeling, texturing, rigging, lighting and rendering.
- Compositor, VFX, Mercury Filmworks (2003 to 2004, Ottawa, ON): composited VFX for an animated series on Teletoon.
Skills
Generative AI · Creative Direction · Brand Strategy · Marketing Automation · Prompt Engineering · Cinema 4D · Unreal Engine · Motion Graphics · 3D Animation · Shopify · WordPress · Adobe Creative Cloud · Redshift · Octane · Blender · Maya · Brand Identity · Storyboarding
Selected clients and collaborators
DIAGEO
BROWN-FORMAN
JD SPORTS
Honors & awards
- PromaxBDA Gold (North America), Mini TFO total design package
Languages
English (full professional) · French (native or bilingual)
Selected projects
- Nike concept campaign (2025), a self-initiated AI concept. Independent work, not affiliated with Nike.
- Bud Light Lime Canada launch strategy
- Home N Plus brand system
- The V.E.N.O. art brand, featured in the Ottawa Art Gallery 2023 retrospective
Education
- La Cité Collégiale, Digital Arts Bachelor’s Degree (1999 to 2001)
- School of Motion, Cinema 4D Foundation Animation and Mograph Design (2020 to 2021)
- School of Motion, Advanced Rendering, Lighting and Compositing in Redshift and Octane (2021 to 2022)